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Email Marketing Plans | Target Your Customers

Connect with your clients and increase customer retention with Email Marketing

Create and Boost your newsletters engagement: Engagement is also known as "clicks", this is the actual interaction that your readers have with your email newsletters. And can make a big difference in how many are converting to site traffic and sales. Here are some quick suggestions for increasing engagement:

  • Target Your Biggest Fans: Our Email Marketing support is able to create a "Views" list for you. It's a list of everyone who has viewed your emails, with images, since you began sending. These are your most engaged subscribers because it's the folks who have been active, in your actual emails. If you want to slice it more recently, you can create a Views list for you that spans just the past couple months, as well.
  • Although it may not be your biggest list, it is your strongest list. These folks are most likely to engage with what you send. You'll see a pretty significant increase in your Views and Engagement rates if you send to just this list. And a higher rate of engagement means healthier sending, and more guaranteed delivery rates.
  • Write Good Subject Lines: Subject lines draw your readers in! Spend an extra 3 minutes brainstorming a creative subject line or tweaking the one you always use before your next send. Many studies have been done about subject line effectiveness, and thoughtful subject lines always result in greater read rates
  • Keep Content Fresh: Keep your content interesting by trying something new, offer a coupon, have a sale, reference current or local events, or mention national holidays. All of these are small changes that might freshen up your content and wake up your subscribers.
  • Use Links Effectively Adding links to your newsletter makes it easy for your readers to get to your website. You can use the link icon at the bottom of your text or image module to create a link. (It looks like a chain link. Get it?) If you're already using links in your newsletters regularly, but they just say, Click here, try formatting your links like these examples:
  • You can buy tickets [at my website](http://www.yourdomainname.com)
  • Buy tickets!](http://www.yourdomainname.com) now!
  • Leverage your lovers: One goal of email marketing is to continually expand your reach to new readers. They can become customers or word-of-mouth marketers for your business - new eyes are a huge asset. Why not ask people who already love what you're sending to pass along your newsletter? Encourage people to share or forward to a friend by using all the available tools. Our Email Marketing Plans offer a whole suite of social share tools that you can add to every email newsletter you send.

Email Marketing Plans

Email Marketing Beginner | Cheap Domains Center

Email Marketing Beginner

$9.99 per month

For anyone getting started with email marketing

  • Up to 500 Contacts
  • Add more anytime
  • Send up to 5,000 Emails/Month
  • Single Signup Form
  • Basic Image Storage
  • Unsubscribe Handling
  • Works with Facebook, Etsy & More
Email Marketing Up & Running | Cheap Domains Center

Email Marketing Up & Running

$14.99 per month

Already have clients? This plan’s for you

  • Up to 2,500 Contacts
  • Add more anytime
  • Send up to 25,000 Emails/Month
  • Unlimited Signup Forms
  • Unlimited Image Storage
  • Unsubscribe Handling
  • Works with Facebook, Etsy & More
  • Automated Welcome Email
  • Converts Blog Posts to Email
  • Unsubscribe Options
  • Hot Leads List
Email Marketing Pro | Cheap Domains Center

Email Marketing Pro

$29.99 per month

For savvy marketers with growing mailing lists

  • Up to 5,000 Contacts
  • Add more anytime
  • Send up to 50,000 Emails/Month
  • Unlimited Signup Forms
  • Unlimited Image Storage
  • Unsubscribe Handling
  • Works with Facebook, Etsy & More
  • Automated Welcome Email
  • Converts Blog Posts to Email
  • Unsubscribe Options
  • Hot Leads List
  • Auto-sends Event Emails
  • Automated Email Campaigns
  • Record Signup IPs
  • Share Statistics w/Others

What is Email Marketing?

What is Email Marketing?

Email marketing is a digital marketing strategy that involves sending targeted emails to a group of individuals or subscribers with the intention of promoting products, services, or engaging with the audience. It is a direct form of communication that enables businesses to reach their customers and prospects directly in their email inboxes.

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What are Email Marketing Campaigns?

Email marketing campaigns typically involve creating and designing compelling emails, building a subscriber list, segmenting the audience based on various criteria, and sending personalized emails to different segments. The emails can be used for various purposes, such as promoting new products or services, sharing company news and updates, delivering exclusive offers or discounts, providing valuable content, nurturing leads, or simply maintaining a relationship with the audience.

Some common components of an email marketing campaign include:

1. Subscriber list: This is a collection of email addresses and relevant data of individuals who have opted to receive emails from a particular business or organization. Building and managing a quality subscriber list is crucial for effective email marketing.

2. Email design: Emails need to be visually appealing and engaging to capture the attention of recipients. Design elements such as images, colors, typography, and layout play a role in conveying the message effectively.

3. Personalization: Personalizing emails with the recipient's name or other relevant information can help create a more personalized experience and increase engagement. Segmentation allows tailoring content to specific groups based on demographics, interests, or past interactions.

4. Call-to-action (CTA): Emails often include a clear call-to-action, encouraging recipients to take a specific action, such as making a purchase, signing up for a webinar, downloading a resource, or visiting a website.

5. Tracking and analytics: Email marketing platforms provide metrics and analytics to track the performance of campaigns. This includes open rates, click-through rates, conversion rates, and other engagement metrics. Analyzing these data helps optimize future campaigns.

Effective email marketing requires providing value to subscribers, respecting their privacy and preferences, and following applicable laws and regulations, such as the General Data Protection Regulation (GDPR) and the CAN-SPAM Act in the United States.

Overall, email marketing is a powerful tool for businesses to communicate directly with their audience, build relationships, drive sales, and achieve marketing objectives.

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